Cybersecurity is a prominent concern for any business. The range and sophistication of threats facing the modern business is growing by day. Unless appropriate steps are taken to put defenses in place against future attacks, and to respond to current threats as they are detected, businesses will remain vulnerable to external intrusions.

There are many ways of protecting a business’s network. With the threats facing corporate networks continuing to multiply, stronger and stronger defenses have been needed to ensure these networks remain secure. But while these defenses have had to become more sophisticated, in order to head off the increasingly sophisticated threats that they are defending against, there must still be an emphasis on usability.

Not every business is in a position to invest in an on-site cybersecurity team. In fact, a growing number of businesses are choosing to outsource all of their cybersecurity needs instead. This saves money and provides them with access to hardware, software, and knowledge that they would otherwise struggle to afford. Whatever approach a business takes to their cybersecurity, they need to strike a balance between choosing powerful and capable defenses and implementing a security system that is either passive in its operation, or which can easily be understood by those who need to use it.

The Importance of a Brand Protection

Brands are amongst the most important assets that any businesses have. Keeping your brands safe and protecting their reputation is essential for the overall health of your business. If you are able to maintain a strong brand, it can dramatically increase the value of your business. You will have a much easier time attracting investors and customers if you have a strong brand to put forward.

Your brands also serve as a shorthand for your companies values and ethos. This further adds to their importance and underscores the importance of safeguarding them. When your brand takes a hit, your business also takes a hit. The damage to a brand can easily spread to its creator, as well as the parent business.So adding a proxy server that provides a residential proxy to your network allows you to better protect your brand.

Why Proxy Server?

For professionals, a proxy server is an important companion. From protecting valuable data to restricting access to protect your brand reputation, proxy servers help protect your organization from attacks.

• Improve your corporate security: Every business today is concerned about the potential for cyber attacks Not only are cyber attacks a massive inconvenience, they are also becoming costlier as time goes on.

A proxy server reduces the chances of such a brief occurring in the first place, adding an extra layer of security between your network and the internet. Your proxy server can then be used as a means of monitoring and filtering incoming and outgoing traffic. Even if an attacker is able to access your proxy server, this will not give them access to the servers that actually store sensitive company data.

• Improve Anonymity: Proxies are best known amongst most people for their ability to enhance the privacy of internet users. When connecting to the internet through a proxy server, the user’s personal IP address will be concealed, making them much more difficult to trace. This is especially with residential proxies, as residential proxies are assigned to a homeowner by an Internet Service Provider (ISP). This means that the proxy will be legitimate and mask your business’ IP address without the chance of looking as fake.

   

• Balance traffic: Nothing is more frustrating for your users and customers than when your website goes down and is inaccessible for prolonged periods. Most of the time when this occurs, it is a preventable situation. Either poor network maintenance, or the work of attackers taking advantage of weak security, can cause your servers to crash and your website to go down. Both of these situations are preventable, and a proxy server can help with both.

With a proxy server, you can create a single web address that will serve as the access point to your website for your users. You can then store the actual content and data of your website across a range of servers, located across the globe.Your proxy server can make sure that the distribution of requests to the various servers is even-handed and none of them overload as a result.

• Control employee internet usage: If you want your corporate network to remain free of external threats, you will also need to monitor how it is used internally. Employees being careless in their internet usage can end up undermining the security of your entire network and potentially lead to some serious problems. For this reason, many businesses choose to run their internal networks on a proxy server.

When access to the network is granted through a proxy network, networking administrators can monitor and control the traffic that flows through it. This means that it is just as easy to prevent an employee inside the network from accessing an insecure website outside of it as it is to prevent an unauthorized connection from the outside.

• Save bandwidth: In addition to the security and productivity benefits that a proxy server can bring, it can also lead to much faster and more efficient internet usage. By using a proxy server to compress internet traffic, cache regularly accessed files and web pages, and strip away ads from websites, you can reduce your bandwidth usage quite considerably. This leaves more bandwidth available for your workers to use and ensures they always have fast internet access.

Also, a good way to save bandwidth would be by using residential proxies. How? Well, let’s say you are implementing ad verification, or testing your page availability in different places around the world, you will need a faster proxy. A residential proxy is exactly that and you won’t overload your network.

Why PIA Proxy Manager for Brand Protection Is the best?

Residential Proxy:

Residential proxies are the most acceptable choice for demanding tasks such as web scraping and brand monitoring. Residential proxies function as reverse connection rotating proxies, which means that every time you connect to the PIA Proxy Manager network, you are assigned a new IP address. This address will be static until you disconnect and reconnect to the network again.

This helps deeply mask your original IP address and makes it difficult for target servers to track your location. Other features of the Residential Proxy are unlimited concurrent access, username and password verification for added security, and the option to change the country if desired.

As mentioned above, a residential agency is the best option as a brand protection agency. It can help collect massive amounts of data (measured in MB or GB) about counterfeit products online and combat fraudulent and illegal activities that damage a brand's reputation.

PIA Proxy Manager:

PIA Proxy Manager has more than 50 million top-level residential proxies, the world's No. 1 super unlimited security proxy manager, helping enterprises connect to global IPs with one click, quickly conduct bulk business, and earn more benefits!

PIA Proxy Manager's military-grade encrypted network gives you your true Internet Service Provider (ISP) IP. Residential proxies provide the highest level of anonymity to protect your real identity from detection. PIA offers rotating and sticky proxies, giving you ultimate control and flexibility. By avoiding IP bans, you can perform any bulk online task efficiently and quickly.

We've built a dedicated network of premium IPs for creating unlimited accounts, social media marketing, sneaker buying and unlimited website traffic, grow your social media presence and truly build your brand with PIA's best agencies.

What do you get:

- The world's number one 50 million residential agent

- Best proxy manager for bulk projects

- Hide your IP address and location anytime

- Easy to use, one-click quick connection

- No user logs are kept, protecting your online privacy

- No registration or configuration required

- You can visit websites in Indonesia, UAE, Saudi Arabia and 180 other countries

PIA Proxy Manager provides free proxy services. No configuration required, just click a button, change your IP and keep you anonymous online.

conclusion:

Brand reputation is critical to any business, no matter the size. Once it's gone, regaining the customer's trust is more challenging, and sometimes, it may not happen at all. We've seen some organizations fall into this category. It is best if you take every precaution to protect your brand reputation. Using PIA Proxy Manager Best Residential Proxy Network as your brand's protection tool, you can take your first step against brand abuse and fake websites in the online world.